{"product_id":"enve-fray-sram-axs-custom-bike","title":"ENVE Fray SRAM AXS Custom Bike","description":"\u003ch2\u003eFreedom Redefined, Built Without Boundaries\u003c\/h2\u003e\n\n\u003cp\u003eThe ENVE Fray isn’t just a bike—it’s ENVE’s boldest expression of versatility, engineered for riders who want it all. Born from ENVE’s racing pedigree but fine-tuned for the realities of modern performance riding, the Fray brings together uncompromising speed, endurance comfort, and gravel-ready stability. It’s a frame that refuses to be boxed in, and one that thrives wherever you decide to point your front wheel.\u003c\/p\u003e\n\n\u003ch3\u003eWireless Precision with SRAM AXS\u003c\/h3\u003e\n\u003cp\u003eOutfitted with the SRAM AXS groupset, the build unlocks seamless wireless shifting, precise performance under load, and a drivetrain that can adapt to everything from fast road climbs to unpaved adventures. The wide gearing range of SRAM’s X-Range technology makes it a perfect match for the Fray’s “do-everything” DNA.\u003c\/p\u003e\n\n\u003ch3\u003eYour Custom, Your Way\u003c\/h3\u003e\n\u003cp\u003eWith RA Cycles’ custom builder, you can personalize every aspect of your ENVE Fray—from drivetrain and wheels to cockpit and finishing kit. While our tool offers a wide spectrum of choices, don’t hesitate to ask if you have something more in mind. Our team can often source or configure components beyond what the builder displays.\u003c\/p\u003e\n\n\u003ch3\u003eBuild Process \u0026amp; Assembly\u003c\/h3\u003e\n\u003cp\u003ePlease note: timelines for sourcing and assembly vary depending on chosen parts. Some items are special-order and may require additional lead time. After checkout, an RA Custom Studios consultant will reach out to confirm every detail of your build, review timing, and ensure your dream bike comes together exactly as you envisioned.\u003c\/p\u003e\n\n\u003cp\u003eYour payment will remain in authorization only—we will not process a charge until timelines are agreed upon and final specifications are approved. All pricing includes expert assembly, professional processing, and the rigorous quality control that defines every RA Cycles custom build.\u003c\/p\u003e\n\n\u003cp\u003eThe ENVE Fray with SRAM AXS isn’t just another endurance bike—it’s the definition of freedom, crafted your way. That’s the promise of RA Custom Studios: \u003cstrong\u003eWe don’t just build bikes, we build your bike.\u003c\/strong\u003e\u003c\/p\u003e","brand":"ENVE","offers":[{"title":"Default Title","offer_id":44708691017772,"sku":null,"price":37893.0,"currency_code":"HKD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0608\/7684\/9196\/files\/enve-fray-sram.jpg?v=1756215342","url":"https:\/\/racycles.com\/products\/enve-fray-sram-axs-custom-bike","provider":"RA Cycles","version":"1.0","type":"link"}